Wednesday, February 15, 2012 at 9:28PM | kburnett My hiatus from blogging has gone on a little longer than expected. It seems that I should have said I'll pick up after Valentine's Day rather than Thanksgiving. After working very hard on this site and its content for 2+ years, I guess I needed a bit of a break. It is still ImperoCo's mission to help small businesses reach their potential. Some reevaluation needs to be done,
Sunday, November 20, 2011 at 9:56PM | kburnett With a couple of case studies posted, I will take some time off over the Thanksgiving holiday and pick back up afterwards. I'd like to take a different angle, but I'm not sure exactly what it will be at this point. Thanks for reading and have a good holiday!
KB
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Friday, November 18, 2011 at 7:44PM | kburnett The full case study is here: http://bit.ly/7d9m4. Thank you to Inc. Magazine and AbundaTrade for making it available. “You can lose your focus on the big picture.” This is a quote from owner Kent Wagner. Like most small business owners, Mr. Wagner was consumed with the day-to-day operations of his business and,unfairly, it may have hurt his business.
Share Article Monday, November 14, 2011 at 9:27PM | kburnett The full case study is here: http://nyti.ms/tmYz82. Thank you to The New York Times and Prometheus Research for making it available. Prometheus is faced with the same dilemma as many other entrepreneurs. While we are experts in our chosen craft, we aren’t necessarily experts in every other field required to head a flourishing business.
Share Article Thursday, November 10, 2011 at 7:58PM | kburnett The full case study is here: http://bit.ly/tjzLyA. Thank you to Inc. Magazine and Westbeach for making it available. Ironically, unlike some of the previous companies examined in case studies, I don’t feel as though the outlook at Westbeach is quite so bleak. This company seems to have a lot going for it, but has simply made a few missteps.
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